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Every street tells a story, but not every storefront knows how to speak. For small business owners, the shop window isn’t just a frame — it’s a stage. Passersby aren’t just walking to their destinations; they’re scanning, deciding, and reacting in fractions of a second. That makes display design less about decoration and more about persuasion, the kind that doesn’t shout but still turns heads.
Lead With One Idea, Not Ten
Storefronts often collapse under the weight of too many messages. Clutter confuses. Students pursuing careers in welding or heating, ventilation and air conditioning will benefit.
CLEVELAND, WI – The Plumbers & Steamfitters UA Local 400 union donated $25,000 to the Lakeshore College Foundation to establish a scholarship fund that will provide financial assistance to students interested in training for careers in welding or heating, ventilation and air conditioning.
“We appreciate the ongoing commitment the Plumbers & Steamfitters UA Local 400 union has to workforce development. This CLEVELAND, WI – Lakeshore College named 602 students to its spring 2025 dean’s list. To make the list, students must have completed six or more credits for the term and earned a minimum GPA of 3.5 on a 4.0 scale. The 403 students who earned presidential honors, which require a 4.0 GPA, are indicated with an asterisk.
Students are listed by their Wisconsin hometown unless otherwise noted. A complete list can also be found at gotoltc.edu.
Abbotsford
Christina Cook*
Adell
Calah Harter, Ella CLEVELAND, WI – Two Lakeshore College students placed first in competitions at the spring 2025 SkillsUSA Leadership and Skills state conference held in Madison. Qualifying for advancement to the national SkillsUSA Championships taking place in Atlanta June 23-27 are Autumn Robley and Johnathon DeBruin.
Robley, who completed her degree in precision machining technology this semester and is continuing her education in Lakeshore’s CNC automation technician program, triumphed in the Precision Machining
Franchising has long been the golden middle ground for those who want to own a business but don’t want to build something from scratch. It's a promise of structure, brand recognition, and a proven model—but none of that guarantees success. The decision to open a franchise is less about buying into someone else’s success and more about laying the groundwork for your own. You’re not just buying a logo and a playbook; you’re committing to a long-term relationship with rules, expectations, and risks that are
In a world where consumers are inundated with options and marketing feels like background noise, trust has become the rarest and most valuable currency. For small businesses especially, building transparency into everyday operations isn't just ethical—it's strategic. While large corporations rely on brand recognition and advertising budgets, smaller companies must lean on authenticity, clarity, and human connection to forge deeper relationships. This isn't about grand gestures; it's about the details that
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Contact: Candice Boldt, Candice.boldt@rga-pr.com.
RGA Tapped to Support First Sheboygan Film Fest
With experience in indie short filmmaking, Grant will lead the PR effort.
SHEBOYGAN, WI — April 18, 2025 — RGA Public Relations, a Sheboygan-based strategic communications company, announced today the company has been chosen by the organizers of the Sheboygan Film Festival (SFF), the Malibu of the Midwest’s very own film festival. The event will
If you think a medical practice thrives on credentials alone, think again. In an era where patients have more choices than ever, experience is everything. A medical office that prioritizes patient satisfaction doesn’t just cultivate goodwill—it builds a thriving, referral-driven business. The best part? It’s not just about shorter wait times or a pleasant receptionist (though those help). To stand out, medical offices must rethink patient experience in ways that go beyond the basics. Here’s how.
The
Efficiency is the lifeblood of any successful business, and understanding how to systematically enhance it can be a game-changer. Welcome to the world of business process management (BPM), a strategic approach designed to refine and streamline your organization’s operations. In this article, we’ll delve into how BPM can help you break down complex tasks, harness the potential of your workforce, and leverage cutting-edge technology to significantly enhance productivity, mitigate risks, and adapt swiftly toNews
Dramatic Window Displays: Making People Stop and Shop
Plumbers & Steamfitters union donates $25K to establish scholarships at Lakeshore College
602 Students named to dean’s list at Lakeshore College
2 Lakeshore College students advance to SkillsUSA Championships
Building a Business Without Starting From Scratch: Buying Into a Franchise
The Currency of Belief: How Small Businesses Earn Customer Loyalty Through Trust and Transparency
RGA Tapped to Support First Sheboygan Film Fest
The Patient Experience: A Medical Office’s Secret to Business Growth
Mastering Business Efficiency Through Modern BPM Techniques